About Us

Our vision

Personalised early learning for each child
Creating innovative nurseries in Dubai, Abu Dhabi, & Doha

Put your child on the path to success with a personalised nursery education. With personalised learning, your child receives an education tailored to their unique needs and pace. Our system adjusts the instructional approach, learning objectives, and content specifically to your child's requirements.

This ensures that learning activities remain meaningful and are driven by their innate interests. The outcome? Enhanced engagement in the classroom. With KFG, your child gains valuable skills in decision-making and goal-setting, ensuring they're actively participating and set on a path to success.

KFG has long prided itself on giving children an advantage. Children learn more between birth and six than at any other time, and we ensure that your child starts life on the right path. Our approach is expressly designed to accommodate a myriad of personalities and learning styles. We offer:

  • Internationally revered education
  • Instruction in several languages
  • Extended care
  • Well-equipped classrooms
  • Indoor and outdoor play areas
Our mission is to help you discover the perfect nursery for your child using our unique comparison engine. By aligning your child's distinct personality, interests, and learning style with our specialised KFG nurseries, we aim to provide the optimal educational environment for your child's growth.
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  • 13 Years in business
  • 1000+ Happy employees
  • 5000+ Children nurtured
Kids First Group is part of people&baby group, an extensive worldwide network of day cares and kindergartens. Together with more than 12,000 other early childhood professionals in 12 countries, we inspire the next generation of children all over the world.

“My daughter spent her formative years (18 months - 3 years) with this wonderful team of educators. The pastoral care is exceptionally high, lunches and snacks provided nutritious. Daily reports and photos covering all aspects of my daughter’s day, give me absolute peace of mind. I recently enrolled her in the 2022 summer camp and she’s grown and developed at a rapid pace, making new friends and completing Entrepreneurial activities. I would give them 10 stars if I could! Thank you all for outstanding love and care you provide. 🌟🌟🌟🌟🌟”
Annie Hodges Redwood Nursery - Garhoud - Dubai

Our 4 areas of expertise

Providing a nurturing & educational environment
1. Nurturing the child
Nurturing your child throughout their educational experience is one of our top priorities. At KFG, our dedicated staff balances academic achievement with emotional well-being, offering a holistic approach that promises success and growth for the children in our care.
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2. Health and safety
Prioritise your child's safety and health with KFG. Every location boasts a fully-equipped clinic with nurses trained in first aid and emergency response, ensuring the collective wellbeing of our children and staff. We emphasise personal hygiene, sanitation, and pristine environments with optimal air quality, mitigating the risk of illness. Rest assured, KFG nurseries consistently adhere to all safety regulations, safeguarding children from potential hazards at all times.
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3. Stimulating environment
Place your child in a rich and varied environment with endless learning stimulation. Each of our locations include an outside playscape to allow your child to exercise in fresh air and sunlight. Our locations are also designed to instill an appreciation for nature in our students, as we use environmentally friendly products like sustainable wooden furniture. We even have gardens where children can grow their own plants. Inside our locations, we feature carefully designed age-appropriate learning areas with a variety of fun and educational items.
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4. Diverse Approaches
Place your child in a rich and varied environment with endless learning stimulation. Each of our locations include an outside playscape to allow your child to exercise in fresh air and sunlight. Our locations are also designed to instill an appreciation for nature in our students, as we use environmentally friendly products like sustainable wooden furniture. We even have gardens where children can grow their own plants. Inside our locations, we feature carefully designed age-appropriate learning areas with a variety of fun and educational items.
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“If you're looking for an exceptional nursery for your child, look no further than Willow Marina!
Both of my children attended Willow from six months old and flourished in their time there. They look forward to going in the morning and are excited when they come home to tell me about their fun. The staff are kind, caring and passionate about providing children with the best start to their educational journey, and they genuinely feel like an extension of our family.
Thank you, Willow!”
Leigh-Ann Willow Children's Nursery - Dubai Marina
Our core values
Through a child-first approach and world-class knowledge,
we provide a superior education experience for our students and their parents.
Integrity

We strive to do the right thing in all situations. At KFG, we’re committed to being honest and straightforward with each other and our parents. We’re also committed to supporting each other and engaging in constructive collaboration.

Leadership

At KFG, we encourage every staff member to be a leader in their area of expertise. Our employees are taught to be self-starters who take charge of their responsibilities instead of waiting to be told what to do. This helps us achieve KFG’s vision.

Passion for winning

We always strive to be the best in everything we do. No matter what, we’re never satisfied with the status quo. This mindset drives our culture of constant improvement.

Commitment

All of our staff members are committed to personal accountability. This means that all our team members recognise their responsibility to treat KFG like their own business. We behave with the company’s mission and long-term vision in mind.

Trust

KFG encourages our staff members to trust each other. We know that our employees can only do their best work when they have a deep level of confidence in each other.

Respect

Our team members are dedicated to acting with the utmost respect in everything they do. This includes all interactions with colleagues, parents, and children. We always treat others as we would like to be treated ourselves.

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“We all love Willow. Kids and parents. This is all about people who work there. Also - an amazing outdoor area. No need to walk somewhere with kids like on other nurseries. We still have good relationships with teachers and of course kids remember it as a fun place. When we entered Willow I said that I will write review after we graduate)) because I want them to have a space for us and I don’t want too many kids to be in a waiting list for that nursery. Now, after two kids graduated, I can say that it’s a very good place. Thank you ❤️❤️❤️”
Мария Сальникова Willow Children's Nursery - Dubai Marina
Transparent Communication

Receive daily updates through the Educore app from a member of our team. We have over 1000 English-speaking staff members, all of whom are taught to communicate extensively with parents.

All of our staff members are highly trained and experienced to ensure we offer your child a world-class educational experience. Each of our teachers speaks English and is an expert in their chosen curriculum and approach.

At KFG, character traits are every bit as important as qualifications. This is why we only hire staff members passionate about supporting and nurturing the children under their care. This approach has been proven to put children on the path to lifelong success.

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Government-Accredited nursery network

Trust in KFG’s dual accreditations: one from Dubai’s government-run Knowledge and Human Development Authority (KHDA) and the other from Abu Dhabi’s Department of Education and Knowledge (ADHEK). Both the governments of Dubai and Abu Dhabi set stringent requirements for educational institutions. This dual accreditation not only attests that our curriculum meets the highest standards but also indicates that our educators employ the most effective teaching methodologies.

Earning government accreditation is distinctive, as it not only vouches for a school's academic excellence but also its commitment to the overall happiness and well-being of its students. Naturally, KFG has always been wholeheartedly dedicated to the nurturing and support of its students.

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Prepare your child for formal schooling

A nursery education at KFG puts students on the path to success in school and beyond. A government-accredited nursery education is valued by schools internationally. Our widely-accepted curriculums, such as the International Baccalaureate approach, also make it simple for students to move onto schools with the same educational methods.

KFG children are also better prepared for formal schooling. They have enhanced social skills, are more receptive to learning, and display greater enthusiasm for education.

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